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APM ONLINE DIGITAL MARKETING

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(228) 471-0639

Our Digital Marketing Services
​What We Do For You

Broad Strategy
  • Review your existing website, Google My Business, and online presence to see where we can power it up and beat your competitors
  • Conduct in-depth Keyword research to discover the highest priority keywords
  • Evaluate your local competition to devise an delightfully expansive plan to overtake and crush them.
  • Build and implement a content plan for expanding your local ART - Authority, Relevance, Trust & Authority.
  • Develop supplementary content strategies with blog posts to improve search engine rankings and position you as the ultimate authority in your local industry. 
  • Establish 1 year, 2 year, and 3 year visions

  On-Page
  • Establish SEO friendly page structure with proper titles and meta descriptions
  • Ensure each page is optimized for the right keywords to maximize traffic from buyer intent keywords and targeting your ideal customers 
  • Ensure content is optimized for visitor conversion for your Unique Selling Proposition
  • Establish SEO friendly internal linking within your website
  • Code and install structured data and schema 
  • Raise all pages to the content quantity standards required to beat the competition
  • Add optimized images to your website to increase SEO content relevance and to improve the aesthetics of your site
  • Ensure the website uses an effective conversion theme that features Frequent Calls to Action, Easy Contact Call Buttons, the Lead Collection Form, and prominently displays the Phone Number.

Technical SEO
  • Review and Update your website's internal coding to ensure search engine indexing
  • Perform on-page browser tests for any penalties, loading speed issues, and other technical SEO to ensure your website is running at optimal speeds.
  • Ensure your website has proper security measures against any kind of hack or sabotage
  • Improve the structure of your website and ensure it's 100% compliant with Google's algorithm updates and forward trends
  • We will ensure your website is mobile friendly for all common devices
  • We will install and manage Google Analytics and Google Search Console tracking all traffic and visitor activity for your website for further analysis and optimization ​
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Off-Page SEO
  • We'll build safe, powerful, and high quality backlinks to your website from other authoritative online authority sites for the keywords you want to dominate for in your local market.
  • We'll review, update, and increase the number of online citations your business has to 300 total. This is critical for local maps ranking.
  • We'll help you manage and repair, your online reputation by getting you new, glowing reviews to make up for any bad ones you might have. 
  • Build out all Branded Social Network Properties to establish broad brand awareness
  • Optimize your Google My Business listing with increased Five Star Reviews, optimized Images, added Questions & Answers, regular GMB posts
  • Link building strategies directly to Google My Business asset to power it up
  • Press Releases with real media companies and real articles about you
  • Supporting Google Site and Assets built out & optimized 
  • Report to you with measurable results so you can see and understand how SEO is working to put your business on Page 1 of the results. 
Is Your Business the Best?

Success starts with belief and vision. Are you the best? Think about your competitors... remember that whenever someone searches for a service you provide but end up buying from a competitor, that's not just lost income, that's a lost referral, potentially a lost life-time customer. Every day that passes by with another company in your spot costs you more and more. But it's never too late to start winning.

Are your competitors just better than you? Or are they just temporarily in the lead online? If you're the best, believe it! And get the best SEO company to back you up and help turn your business into your personal ATM machine. 

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​Website Analysis

Just send in your website URL and we'll send you a custom made video analysis just for you
Analyze My Site!

How We Deliver Results

SEO 

SEO Search Engine Optimization (SEO) is what we call the best practices of building and optimizing a website or web presence to show up as high as possible in the search engines like Google. Of course, Google tells us one thing but does another, so there is a lot of experimentation, studies, and research required to know what the best practice is, how to stay up to date, and how to build in a way that will pay off long term. SEO is a multi-faceted process with incredibly high rewards for those who undertake it properly and as a long-term strategy. Nothing beats SEO in terms of Return on Investment, and global trends indicate online use and reliance on SEO to function hasn't even come close to peaking. SEO is here to stay and will become even more critical in the future.

WEBSITES

Your website is your company's online face. Without it, your potential customers have no idea who you are, what you do, or where you serve. With so many of your competitors investing resources to build sharp and functional websites, we like to be a few steps ahead at all times. In terms of expertise and strategies implemented, we work night and day to follow and implement the best proven principles and tweak the details as needed. Your website also serves as your brand's spinal cord in the eyes of Google and other search engines. Without a fully optimized site, you are leaving much of your ranking potential up to chance, something your competitors will appreciate, but not your wallet or your lifestyle! Your website is only the first step on your journey to success.

LEAD GEN

Local Lead Generation is one of our most powerful strategies for rapidly expanding the number of leads entering your business on a daily basis. We all know lead flow is the single most significant factor in whether a business will succeed or not, and most business that fail in their first few years fail because they couldn't get off the ground and get a constant stream of leads. If you had twice the number of inbound leads, you'd likely have twice the revenue. The strategy of local lead gen is to build peripheral locations in nearby communities and areas you serve to funnel work into your primary location. This bypasses Google's attempt to restrict your business to the immediate area and lets you get in front of potentially hundreds of thousands of possible customers and clients.

RULE NUMBER ONE

Are you the best in your area? 

Make sure they know it.

Start Your Journey To Success

​Frequently Asked Questions About SEO

1. What is SEO?

There are over 40,000 Google searches every single second. That's over 3.5 BILLION searches every year and it's growing year over year as more and more people learn to rely on the internet for everything from finding the best local services to finding information, to connecting with each other, to shopping from home. SEO stands for Search Engine Optimization. It's about doing all the right things on and off your website to convince Google to put it first when people search for something related to your website. There are three primary factors in SEO: Quality content, keyword research and usage, and building high quality and powerful backlinks to your online assets. 

2. Why do I need SEO?

You might be thinking, "is it worth investing my advertising budget to hire an SEO agency? Can they really deliver the results I need to get my business where I want it to be?" and if so, it's a common question.  To answer it, let's look at a few facts. First and foremost, as mentioned above there are over 40,000 searches per second on Google world-wide. Think about this other fact: Nearly 75% of online customers will never explore past the first page, and most of them will primarily click the top ranked results on that first page.  In other words, if your website isn't on Page 1, and ranked fairly highly on it, your website may as well not exist. So, if you're going to be online and WIN there, the absolute best way to do so is to hire a professional SEO agency.

3. What is Keyword Research?

A keyword is whatever a customer of yours might search for to find you. For example, if you're a fence company in Mobile, your customers might search "fence contractors Mobile" or "fence installation Mobile". Keyword research will tell you how many people use one term vs the other, and how you should rank them and prioritize them on your website for both on-site and off-site SEO. To demonstrate this, imagine if the keyword "fence installation" had 10,000 searches per month and the keyword  "fence contractors" only had 3,700 searches per month. You'd absolutely want to know that you should focus on the "fence installation" keyword more than the "fence contractors" keyword, and ranking for the installation would produce far greater results than ranking for the contractors term. With proper research, we will rank you for ALL major terms however it is well worth the extra time and effort to create a full vision of keyword research and priorities for long term success.

4. What is On-Page SEO?

We get it, all the SEO jargon can be overwhelming and confusing.  This question and the next two break down the three elements of SEO.

On-Page SEO encompasses everything we do directly on the website to optimize it for the best rankings possible for the target keywords. This includes things like keyword density--ensuring those top priority keywords we mentioned above get the attention they deserve on your site--internal linking from one page to another, proper site structure, ensuring there are enough optimized images on your site, and many other steps mentioned in the above sections. 


5. What is Technical SEO?

Technical SEO is what we do to improve how easy it is for the search engine spiders to read the website, record your content, understand what you're relevant for, and follow the networks we've built in our off site SEO process. It includes site factors like loading speeds, establishing structured data and schema, and more. 

6. What is Off-Page SEO?

Once On-Page SEO and Technical SEO are dialed in, the Off-Page SEO is where the magic happens. It focuses on a wide range of activities like link building, brand establishment, entity solidification, network establishment, and more. Link building remains the essential core of off-page SEO, but the methods used in this process have evolved tremendously in the last 5 years.

5. How long does it take to rank on page one?


How long is it going to take me to rank on page 1? This is a very comment question that SEO experts get all the time. We completely understand - you need more traffic and a long term sustainability in order to succeed. The SEO process will establish the trust, authority, and powerful links to get you on Page 1 which will result in massive increase in numbers of visitors and sales but as to how long that will take.... unfortunately the answer is "It depends." It depends on how stiff the competition, the operating budget, and many other factors. That said, if you asked us "Will we rank on Page 1?" the answer is simple: Yes. Always. 100% of the time. It's a matter of when, not if. We have been able to rank every single client we've ever had for their primary keywords on Page 1, and we know with the right strategy and work ethic, everything is possible.

6. How much does SEO Cost?


​If you're at this point, you probably want the results of SEO but are wondering "How much is this going to cost me?" 

As usual, that depends. 

It costs less to rank a lawn care company in a small town than it does to rank a remodeling company in Biloxi or New Orleans. 

SEO isn't a product. It's an investment that will yield a return of several orders of magnitude over what you pay, so if we were to zoom out and look at the big picture, we'd say SEO costs you zero because while you invested X amount into it you then enjoyed a return of 5-10X over the next 15 years. After all, who asks "How much is buying this stock going to cost me?" when the real question is "What's the return on investment for this stock?" 

SEO has the highest return on investment in the advertising world. Bang for your buck, it will pay you back for years. 

Main factors in figuring out how much you should invest in SEO
  • What are your goals? Do you want to dominate just your local market or do you want to expand?
  • How competitive are the markets you want to win in? If the competition is stiff, it could take longer.
  • Do you want one-time SEO optimization or are you looking for on-going extended growth?
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If you're the best in your area, and you're confident you will turn a lot of the new leads SEO will bring it into paying customers because your services and products are the best, then you can, will, and in fact, must be able to afford the best SEO company you can get. With the right team we will dominate your market and you will make back your money again and again.

You know what to do
Don't Give Your Competition Another Day

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