Our Local Lead Generation Programs
What We Do For You
1. Put a local presence into each service area
2. Have multiple lines in the water Local Lead Generation is one of the most powerful methods to expand your business into additional service areas. Google Lead Gen has only become more effective and valuable over time due to how Google has shifted to proximity as being one of the largest ranking factors. In other words, if you’re not close to the person searching, you’re unlikely to show up when there are closer businesses. One of the best ways to counter this is with lead gen websites that are specifically created and ranked for a targeted location. In other words, putting multiple lines in the water in neighboring areas so you are always locally relevant. In addition to establishing lead generation sites around your primary area, we also want to get the most out of your main brand’s website. There are ways to increase your proximity relevance, and we will be doing that in conjunction with your lead gen locations When it comes to local lead gen, you can effectively double, triple , or quadruple your market share just by putting your business in front of people in surrounding cities. Is Your Business the Best?
Success starts with belief and vision. Are you the best? Think about your competitors... remember that whenever someone searches for a service you provide but end up buying from a competitor, that's not just lost income, that's a lost referral, potentially a lost life-time customer. Every day that passes by with another company in your spot costs you more and more. But it's never too late to start winning. Are your competitors just better than you? Or are they just temporarily in the lead online? If you're the best, believe it! Time to get out there, start funneling leads from your surrounding areas to your business and beating the competition! |
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RULE NUMBER ONE
Are you the best in your area?
Make sure they know it.
Frequently Asked Questions About Web Design
1. What is Local Lead Generation?
Local Lead Generation uses Google Maps Listings and location specific websites to bring in new leads from periphery locations around your primary location. For example, if you're based in Gulfport but want to get more customers from Ocean Springs or Pascagoula, then lead gen is the perfect solution for you. Here's why: Whenever you search Google for a service nearby, let's say it's a carpenter, Google assumes in most cases the closest results are going to be the most relevant for you. This is called the proximity filter, and it makes it very hard for a business location in one city to rank well in another one nearby. The solution to our problem in this example is to build a secondary website and corresponding local maps listing in Ocean Springs and one in Pascagoula. As we build out and rank these lead gen locations, Google will then view each one as being highly relevant and local to anyone in those areas searching for a carpenter (or your services). With a tracking number we'll be able to forward every call and email requesting a quote or your services from those locations to your business, essentially funneling work from those areas directly into your business. Local lead gen is one of the most powerful, if not the most powerful, method for rapidly expanding your business's service area and doubling your customer base.
2. Why do I need Local Lead Generation?
You might be thinking, "is it worth investing my advertising budget to have an agency build local lead gen locations? Can they really deliver the results I need to get my business where I want it to be?" and if so, it's an understandable question. To answer it, let's look at a few facts. First and foremost, there are over 40,000 searches per second on Google world-wide. That is a massive number of people looking for services, products, and companies nearby. And a large percentage of all local service searches go to the results in the Map Pack, which is the 3 pack of local businesses at the top of a Google search results page. When we get a lead gen location ranked #1 in the Map Pack and the Organic website search results, you will essentially "own" that marketplace. You will be the first pick for anyone searching for one of your services there. And the best thing about it is that you can enter as many markets as you want to expand to, and we'll take care of the technical side of getting you to show up at the top!
In our example above - if you're in Ocean Springs, it's extremely unlikely you'll rank well in Pascagoula. But maybe you want to have more customers in Pascagoula. By building a lead gen location in Pascagoula and ranking it to the top, you will virtually double your local market share from Ocean Springs population (18,000 people) to approximately 40,000 (now including Pascagoula's 22,000). This is a massive boost in your company's visibility and market share.
That is of course very exciting, but the biggest thing to keep in mind with local lead gen is to stay focused on growth. It's going to be amazing for your business and life to have that much more business and income, but let's not stop there. Let's make your business regional, spread farther out so you can truly build your legacy.
3. How much does Local Lead Generation Cost?
If you're at this point, you probably want the results of Local Lead Generation but are wondering "How much is this going to cost me?"
As usual, that depends.
It costs less to rank a lawn care lead gen in a small town than it does to rank a remodeling lead gen in Biloxi or New Orleans.
Our local lead generation program isn't just a product. It's an investment that will yield a return of several orders of magnitude over what you pay, so if we were to zoom out and look at the big picture, we'd say local lead gen costs you less than nothing because while you invested X amount into it you then enjoyed a return of 50X over the next 15 years. After all, who asks "How much is buying this stock going to cost me?" when the real question is "What's the return on investment for this stock?"
Main factors in figuring out how much you should invest in Local Lead Gen
If you're the best in your area, and you're confident you will sell a lot of the new leads local lead gen will bring in because your services and products are the best, then you can, will, and in fact, must invest in it. Expand your business's footprint and take over your area. The only thing holding you back is not having the right team. Team up with us and let's make a lot of money.
Local Lead Generation uses Google Maps Listings and location specific websites to bring in new leads from periphery locations around your primary location. For example, if you're based in Gulfport but want to get more customers from Ocean Springs or Pascagoula, then lead gen is the perfect solution for you. Here's why: Whenever you search Google for a service nearby, let's say it's a carpenter, Google assumes in most cases the closest results are going to be the most relevant for you. This is called the proximity filter, and it makes it very hard for a business location in one city to rank well in another one nearby. The solution to our problem in this example is to build a secondary website and corresponding local maps listing in Ocean Springs and one in Pascagoula. As we build out and rank these lead gen locations, Google will then view each one as being highly relevant and local to anyone in those areas searching for a carpenter (or your services). With a tracking number we'll be able to forward every call and email requesting a quote or your services from those locations to your business, essentially funneling work from those areas directly into your business. Local lead gen is one of the most powerful, if not the most powerful, method for rapidly expanding your business's service area and doubling your customer base.
2. Why do I need Local Lead Generation?
You might be thinking, "is it worth investing my advertising budget to have an agency build local lead gen locations? Can they really deliver the results I need to get my business where I want it to be?" and if so, it's an understandable question. To answer it, let's look at a few facts. First and foremost, there are over 40,000 searches per second on Google world-wide. That is a massive number of people looking for services, products, and companies nearby. And a large percentage of all local service searches go to the results in the Map Pack, which is the 3 pack of local businesses at the top of a Google search results page. When we get a lead gen location ranked #1 in the Map Pack and the Organic website search results, you will essentially "own" that marketplace. You will be the first pick for anyone searching for one of your services there. And the best thing about it is that you can enter as many markets as you want to expand to, and we'll take care of the technical side of getting you to show up at the top!
In our example above - if you're in Ocean Springs, it's extremely unlikely you'll rank well in Pascagoula. But maybe you want to have more customers in Pascagoula. By building a lead gen location in Pascagoula and ranking it to the top, you will virtually double your local market share from Ocean Springs population (18,000 people) to approximately 40,000 (now including Pascagoula's 22,000). This is a massive boost in your company's visibility and market share.
That is of course very exciting, but the biggest thing to keep in mind with local lead gen is to stay focused on growth. It's going to be amazing for your business and life to have that much more business and income, but let's not stop there. Let's make your business regional, spread farther out so you can truly build your legacy.
3. How much does Local Lead Generation Cost?
If you're at this point, you probably want the results of Local Lead Generation but are wondering "How much is this going to cost me?"
As usual, that depends.
It costs less to rank a lawn care lead gen in a small town than it does to rank a remodeling lead gen in Biloxi or New Orleans.
Our local lead generation program isn't just a product. It's an investment that will yield a return of several orders of magnitude over what you pay, so if we were to zoom out and look at the big picture, we'd say local lead gen costs you less than nothing because while you invested X amount into it you then enjoyed a return of 50X over the next 15 years. After all, who asks "How much is buying this stock going to cost me?" when the real question is "What's the return on investment for this stock?"
Main factors in figuring out how much you should invest in Local Lead Gen
- What are your goals? Do you want to dominate just your local market or do you want to expand? If you want to be the biggest, the best, and to build an empire then lead gen is for you.
- How competitive are the markets you want to win in? If the competition is stiff, it could take longer. On the flip side, more competition usually means the top spots are making a LOT of money so the rewards will be higher.
If you're the best in your area, and you're confident you will sell a lot of the new leads local lead gen will bring in because your services and products are the best, then you can, will, and in fact, must invest in it. Expand your business's footprint and take over your area. The only thing holding you back is not having the right team. Team up with us and let's make a lot of money.